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Choosing the Right Name for Effective Web Site Branding

Choosing the Right Name for Effective Web Site Branding
Web Site Branding is important for search engine optimization ranking. This will help in driving high quality, genuine traffic towards your web site, increasing its popularity. All this may sound simple but it is important to think of a simple yet memorable name for your web site. Your priority is to make sure that people remember your name in the market. Keeping your site's name to the point and short will aid people in remembering it better.

Before buying your domain name, you should decide on the theme of your web site. Know your target market and the niche that you want to specialize in. only then decide on the URL and the design of your web site.

Keyword research is another important activity for branding your web site. Decide on at least six different keywords that are related to the theme of your business. After shortlisting the best ones, try different combinations to fabricate the perfect domain name.

Your name should give a clear and precise idea about what your web site is all about. Having profitable keywords in your domain name will help you get recognized by the search engines, which is definitely good from the search engine optimization point of view.

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